Pure Sky Glass and Multipurpose Cleaning Glove has been awarded Best Microfiber Glove by Better Homes & Gardens in the 2022 Clean House Awards. We couldn’t be happier for our client! The awards showcase innovative cleaners and tools that are easier to use, more powerful, and most importantly, safer for families and the planet. BH&G noted: “This sturdy, double-sided […]
Our amazing lifestyle expert, Danica McAdam, featured five women-owned businesses giving back to nonprofits on KTLA5 with host Lu Parker for International Women Day. Check out these terrific brands and feel good knowing that a portion of your purchase goes to a worthwhile charitable organization. Congrats to all these exceptional brands! Starting off with Kyte BABY, who donated a
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Lydia Vargo, Senior VP of Elevate at ChicExecs, shares the seven biggest mistakes growing companies make with their retail strategy on Forbes blog. Enjoy this excerpt from the piece. There’s no need to learn from the school of hard knocks: set yourself up for success with a solid retail strategy. Avoid making these seven mistakes to craft a stronger, more
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Is it time to spread the word about your brand? While organic features are great, getting others, including the media and influencers, to sell for you as an affiliate can help you convert interest into sales. With a properly managed affiliate program you can drive more traffic to your business and website while simultaneously increasing
On International Women’s Day, we’re taking a moment here at ChicExecs to pause and reflect on the tremendous women that make our agency thrive. From the leadership team to the staff and fabulous clients, we know there’s plenty of reason to celebrate every day! We are born from a brand. ChicExecs founders Nikki and Kailynn grew
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ChicExecs Senior VP of Public Relations and Digital Marketing, Kristen Wessel, shares how to identify your business’s target audience on Forbes blog. Here’s a highlight from the piece. If you want a real competitive edge, it’s time to learn who your customers are and what they need. It’s time to build a stronger business—one with your customers as
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ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how leaders can incorporate employee wellness into their management styles on Forbes blog. Here is an excerpt from the piece. Here’s how you can make employee wellness a part of everything you do as a leader. 1. Revamp your space. What’s it like to work in your office? The traditional office setup
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ChicExecs Co-Founder and Co-President, Nikki Carlson, shares her tips on how to avoid micromanaging your team on Inc. Here’s a highlight from the feature. Have you ever had a boss who breathed down your neck? Or who was on you about every little thing? That’s a micromanager, and nobody likes working with a control freak. But micromanaging is surprisingly common–59 percent of employees
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ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to bring sustainability into your business plan on Newsweek blog. Here is an excerpt from the piece. You don’t have to be Coca-Cola or Procter & Gamble to make sustainability part of your corporate mission. It’s effective as long as you do your best, which means embracing small but meaningful changes
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ChicExecs Co-Founder and Co-President Kailynn Bowling shares how to leverage press before the holiday buying season on Inc. blog. Here is an excerpt from the piece. All of your competitors are vying for a slice of shoppers’ attention, so make your news features count. Follow these tips to amplify your past press coverage during your holiday campaigns. Turn
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