Retail PR & Digital Marketing

Author name: Cathy

How To Make Your Brand’s Story Stand Out In A Saturated Market

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to make your brand’s story stand out in a saturated market on Forbes blog. Check out this highlight from the feature. Follow these six tips to make your brand stand out from your competitors. 1. Nail The Branding Basics Are you using blurry images or outdated Comic Sans font in your

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Want to Rule Instagram? Tap Into The Power of User-Generated Content

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to tap into the power of user-generated content on Instagram on Newsweek blog. Check out this highlight from the feature. One of the most effective (and low-cost) ways to boost your social media engagement is to invest in user-generated content (UGC). UGC is any piece of content that a third

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The Future Of PR In 2022: Four Steps For Crafting An Effective Strategy

ChicExecs Senior VP of PR and Digital Marketing Kristen Wessel shares her tips on the future of PR in 2022 on Forbes blog. Enjoy this overview from the piece. What’s on the horizon for PR? Follow these four steps to craft an effective PR strategy for 2022. 1. Create Personalized Pitches Here’s the good news: According to Muck

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