Retail PR & Digital Marketing

Author name: Cathy

5 Steps To Understand A Buyer’s Journey In A Multi-Touchpoint Society

ChicExecs Senior VP of Elevate, Lydia Vargo, shares the five steps to understand a buyer’s journey in a multi-touchpoint society on Forbes blog. Enjoy this highlight from the piece. Gone are the days when customers would stroll into a store and chat with a salesperson to learn about your products. Today, shoppers discover brands on their own, conduct online …

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ChicExecs PR Secures Clients in Top National Features in 2023, Boosting Brands in Becoming Best Sellers on Amazon

The agency’s strategies help well-known brands like Stomp Rocket®, Boppy® and The Comfy® promote their niche products to an eager audience that loves what they offer. ChicExecs PR + Retail Placement Agency announces major PR wins for its long-standing clients this year who have turned to its experts to craft campaigns resulting in significant national …

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Why Business Reviews Are A Must—Plus Five Tips To Get More Reviews

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, shares why business reviews are a must, plus five tips to get more reviews on Forbes blog. Below is a highlight to enjoy. Let’s look at why reviews are so important for your business, as well as five easy ways to generate more glowing reviews for your company. …

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Five Technologies That Could Give Your Business A Boost In 2023

ChicExecs Co-Founder and Co-President, Nikki Carlson, shares her tips on five technologies that could give your business a boost in 2023 on Forbes blog. Enjoy this brief excerpt from the piece. The media is abuzz with rumors about tech and AI, but which technologies will actually move the needle for your business this year? As the co-founder …

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How Hybrid Work Environments Empower Employees

ChicExecs Co-Founder and Co-President, Nikki Carlson, shares her tips on how hybrid work environments empower employees on Newsweek. Here’s a highlight from the feature. Hybrid work is already becoming a mainstay in office jobs. Here’s why your organization should buck up and make the switch to hybrid work. 1. Increased Productivity Happy employees are productive employees. Instead …

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6 Marketing Trends You Can Expect To See (And Love) In 2023

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, share 6 marketing trends you can expect to see (and love) in 2023 on Forbes blog. Enjoy this excerpt from the article below. Now’s the time to try trending marketing strategies to turn more heads and win more hearts. New year, new you, after all. Try your hand …

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What Relationship Marketing Can Mean For Your Business

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares what relationship marketing can mean for your business on Forbes blog.  Here is an excerpt from the piece. Relationship marketing looks at the long-term, not necessarily what’s happening right now. Since you can’t build close relationships in a day, you have to nurture these leads and earn their trust over time. …

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How To Identify Your Business’s Target Audience

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, share her tips on how to identify a business’s target audience on Forbes blog. Enjoy this excerpt from the article below. If you want a real competitive edge, it’s time to learn who your customers are and what they need. It’s time to build a stronger business—one with …

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The Do’s And Don’ts Of Building A Successful Team

ChicExecs Senior VP of Elevate, Lydia Vargo, shares her tips on the do’s and don’ts of building a successful team on Forbes blog. Enjoy this excerpt from the feature. Teamwork makes the dream work, and that’s definitely true in a corporate environment. You need a solid team to get your business across the finish line, but strong teams don’t materialize on their …

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How To Set Realistic Goals for Your Business in the New Year

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to set realistic goals for your business in the New Year on  Newsweek blog. Check out this highlight from the feature. If you’ve run a successful business without goals, you might wonder why you need them in the first place. While goals are definitely not necessary for success, they’ll help …

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