Retail PR & Digital Marketing

Five Ways To Inspire and Invest in Your Staff

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares five ways to inspire and invest in your staff on Newsweek blog. Here are key takeaways from the piece.

It’s easy to understand the importance of corporate culture, but how, exactly, do you intentionally create a culture that employees will love?

It all comes down to investing in your people. If you’re trying to turn your culture around, try these five tips to inspire and invest in your staff.

1. Create a Mission Statement

It might sound a little corny, but every business needs a mission statement. That’s because job seekers want to see if your values align with theirs. Plus, a mission statement gives your employees a metaphorical banner to rally behind. It’s the best way to clarify your long-term goals and inspire your team.

2. Offer Training

Employees want to feel competent, independent and trusted at work. But without proper training, employees can feel overwhelmed and unsupported. That’s why training is the backbone of so many positive workplace cultures.

3. Promote From Within

Every employee wants to know, “What’s the next step in my career?” If they can’t see a future at your company, they’re going to look elsewhere. This is why it’s so critical to create an internal promotion pipeline.

4. Be transparent

Twenty-three percent of employees in one survey say trust is a critical ingredient for workplace culture. Instead of clouding your decisions in a veil of mystery, be as upfront as possible with your employees.

5. Recognize Employees

Did you know that businesses with employee recognition programs can have up to 31% less turnover? Everyone wants to be recognized for their hard work, so make sure you’re celebrating and congratulating employees on a job well done.

Read Kailynn’s entire blog here.


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