Retail PR & Digital Marketing

How Kristen Wessel of ChicExecs Tackles The Extreme Work Life Balance Of Being A Woman Business Leader During COVID-19

ChicExecs Senior VP of PR and Digital Marketing Kristen Wessel shares how she tackles the extreme work life balance of being a woman business leader during COVID-19 on Medium. Below is a highlight for your enjoyment conducted by interviewer Karina Michel Feld.

The Covid-19 pandemic has affected nearly every aspect of our lives today. Can you articulate to our readers what are the biggest family related challenges you are facing as a woman business leader during this pandemic?

Personally, being a working mother during this time has been incredibly challenging. My husband has been going to work everyday during this pandemic so I’ve been home with the kids and have continued to work full-time, while homeschooling them. There have been a lot of tears, but also a lot of grace and love from my children. They are amazing. Kids are so resilient.

Can you share what you’ve done to address those challenges?

We’ve stuck to a schedule. While homeschooling and working full-time, we were very routine regimented. We had designated times for Mommy’s work time, school work, play time, electronic time, snack time and quiet time. This kept our household running smoothly and on track. We also did “recess time” with kids in our cul de sac every afternoon and this was a lifesaver so the kids could ride bikes and get their energy out. Thank goodness for fellow moms who are there to support and lift each other up!

Can you share the biggest work related challenges you are facing as a woman in business during this pandemic?

Zoom calls. Although they are convenient and I believe a lot can get accomplished, I miss in-person interactions. Many of my employees I haven’t seen in over 6 months and that can be tough. Hopefully we can all get together again in person soon.

Can you share what you’ve done to address those challenges?

I create an agenda for every zoom meeting I do for different departments. This ensures we stay on track and cover all the housekeeping issues we need to accomplish. I also leave time for my team to ask questions and address any concerns they may have about current clients or company issues.. We have a great team! In that regard, we have been very lucky. Thank goodness for modern technology as well. This has allowed us to remain very connected without seeing each other in person.

To read the entire interview, click here.


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