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February 12, 2020

Why Your 2020 Marketing Strategy Should Include Influencers

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ChicExecs Co-Founder and Co-President Nikki Carlson shares her tips on why your 2020 marketing strategy should include influencers on Forbes blog. Enjoy this brief excerpt from the piece. Influencer marketing is a modern form of word-of-mouth marketing. Through influencers, your brand has the power to influence people’s purchasing decisions. Brands need influencer marketing in 2020 for five

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Forbes Councils Gives Lydia Vargo a Vetted Community of Peers With Whom She Can Share and Learn

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ChicExecs Senior Director of Strategic Accounts, Lydia Vargo, shares her experience with a vetted community of peers with whom she can share and learn on Forbes blog. Enjoy this highlight from the piece. When Lydia Vargo first interviewed with ChicExecs co-founders Nikki Carlson and Kailynn Bowling seven years ago, she recalls that “they asked a lot of questions that I felt

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