Retail PR & Digital Marketing

reviews

THE IMPACT OF SOCIAL PROOF ON PURCHASE DECISIONS

Consumers are constantly flooded with countless choices and advertisements, which can make a purchase decision overwhelming. One of the most influential factors that guides consumers through this decision-making process is social proof. This psychological phenomenon has a profound impact on how and why people buy products. Let’s explore social proof, its different forms, and how […]

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Why Business Reviews Are A Must—Plus Five Tips To Get More Reviews

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, shares why business reviews are a must, plus five tips to get more reviews on Forbes blog. Below is a highlight to enjoy. Let’s look at why reviews are so important for your business, as well as five easy ways to generate more glowing reviews for your company.

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