Retailers: How to Integrate Technology Into Your Brick-and-Mortar Space

ChicExecs Co-Founder Kailynn Bowling shares the common misconception that e-commerce and technology are the death of in-store retail shopping. She explains that if anything these two factors have changed the way people shop.

“Tech hasn’t ruined the future of brick-and-mortar stores. It is the future. Technology augments customer and employee experience. When you use it correctly, tech makes the shopping experience convenient and even fun for your shoppers.”

Read her expert tips here on how retail stores can use the latest technology to make themselves stand out.

Seven Tips for Becoming a Better Salesperson

ChicExecs Senior Director of Strategic Accounts Lydia Vargo shares her tips to have you looking and sounding like a natural-born salesperson.

“In my experience, the best salespeople don’t memorize product features. Instead, they learn how to read other people.”

Read the Forbes full article here.

 

 

How To Use PR For Retail Sell-Through

ChicExecs Co-Founder Nikki Carlson shares her expertise on how PR efforts can be used to drive retail sell-through.

“If you’re seeing slow sales and want to increase your presence, it’s high time to revisit your PR plan.”

Take a look at this Forbes feature to learn how you can make this beneficial strategy a retail sell-through success for your business!