ChicExecs Co-Founder and Co-President Nikki Carlson shares how brands are turning to PR to win the impressions game on Newsweek. Here’s a highlight from the feature. The Importance — and Growing Rarity — of Meaningful Impressions Attention is valuable in an age of always-on entertainment and content. The buyer’s journey used to be pretty linear and […]
How Brands Are Turning to PR to Win the Impressions Game Read More »
Establishing a strong brand presence is crucial for success in the competitive business world. Advertising and PR are two key components that play a pivotal role in shaping and maintaining a brand’s image. While these two disciplines are distinct, they share a symbiotic relationship that, when harnessed effectively, can propel a brand to new heights.
THE CONNECTION BETWEEN PR AND ADS CAN INCREASE BRAND VISIBILITY Read More »
Brands constantly seek innovative ways to enhance visibility, credibility, and profitability. Affiliate marketing and public relations are two powerful strategies that can significantly contribute to achieving these goals. While these may seem like distinct approaches, their synergy can be a game-changer for brands looking to maximize their impact. Affiliate marketing and PR share a common
LEVERAGING AFFILIATE MARKETING AND PR FOR AMPLIFIED SUCCESS Read More »
PR is a powerful tool for shaping a brand’s identity and, when wielded strategically, can position a brand as a thought leader within its industry. Let’s delve into how PR can propel brands to the forefront of industry conversations and establish them as experts. Crafting Compelling Narratives: At the heart of any successful thought leadership
HOW PR ELEVATES BRANDS TO BE THOUGHT LEADERS Read More »
The convergence of PR and social media has transformed the way brands communicate with their audiences. PR and social media are no longer separate entities; they are intertwined forces that can elevate a brand’s visibility and reputation! Real-Time Communication One of the most striking benefits of the partnership between PR and social media is the
HOW PR AND SOCIAL MEDIA GO HAND IN HAND Read More »
The symbiotic relationship between Public Relations and photography have become an indispensable asset for building brand awareness. The fusion of strategic PR initiatives and visually compelling imagery creates a dynamic duo that can significantly elevate a brand’s recognition and influence. The Visual Language of Branding Photography plays a pivotal role in modern branding by serving
PR AND PHOTOGRAPHY ARE A DYNAMIC DUO Read More »
ChicExecs Co-Founder and Co-President Kailynn Bowling shares how digital marketing and PR are a match made in heaven for brand exposure on Newsweek blog. Check out this excerpt from the piece summarizing key points. Digital marketing and public relations (PR) are two distinct disciplines, but combined, they can pack a mean punch. While you need unique strategies
Digital Marketing and PR: A Match Made in Heaven for Brand Exposure Read More »
The holiday travel season represents a significant opportunity for brands to capitalize on increased consumer activity and spending. Here are several reasons why brands should get ready for the holiday travel season. Increased Consumer Spending During the holiday travel season, people are more willing to spend money on various products and services. Whether it’s purchasing
BRANDS SHOULD GET READY FOR THE HOLIDAY TRAVEL SEASON Read More »
As the current year comes to a close, forward-thinking brands and businesses must gear up for what lies ahead in the new year. One crucial aspect of this preparation is getting PR ready. PR is an invaluable tool for building and maintaining a positive brand image and engaging with your target audience effectively! Be Proactive,
WHY BRANDS NEED TO GET PR READY NOW FOR THE NEW YEAR Read More »
In the digital age, the success of a brand is closely intertwined with its online presence and reputation. Two essential strategies, PR and SEO, might seem distinct at first glance, but when integrated effectively, they can create a powerful synergy that propels brands to new heights. Content Creation and Optimization By collaborating, PR and SEO
HOW PR AND SEO GO HAND IN HAND Read More »
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