Retail PR & Digital Marketing

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How to Leverage Press Before the Holiday Buying Season

ChicExecs Co-Founder and Co-President Kailynn Bowling shares how to leverage press before the holiday buying season on Inc. blog. Here is an excerpt from the piece. All of your competitors are vying for a slice of shoppers’ attention, so make your news features count. Follow these tips to amplify your past press coverage during your holiday campaigns. Turn …

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How To Pivot Your Marketing Strategy During Uncertain Times

ChicExecs Senior VP of PR and Digital Marketing Kristen Wessel shares how to pivot your marketing strategy during uncertain times on Forbes blog. Here is a highlight from the article. The phrase “uncertain times” became the anthem of 2020. But what some of us thought would be a few months of strangeness quickly turned into an ongoing, …

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Five Ways To Inspire and Invest in Your Staff

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares five ways to inspire and invest in your staff on Newsweek blog. Here are key takeaways from the piece. It’s easy to understand the importance of corporate culture, but how, exactly, do you intentionally create a culture that employees will love? It all comes down to investing in your people. …

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