Press coverage is a game-changer for brand credibility, but it doesn’t have to end with the article, TV segment, or influencer mention. Repurposing media coverage into social media ads can amplify your reach, drive engagement, and boost sales. Here’s how to turn press features into high-performing social ads that generate real results. Highlight Credibility with […]
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Partnering with a PR agency that has cultivated strong and genuine connections with media professionals can be a game-changer for brands looking to amplify their message and make a significant impact. Agencies with robust media networks can navigate the media environment more effectively, providing valuable access and insights to shape how and where your brand
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ExPR, a sister company of ChicExecs, was recently featured in US Weekly, announcing its recent launch as the premier agency dedicated to servicing industry leaders seeking to enhance their media presence. With a wealth of experience spanning decades and a team of seasoned journalists and PR professionals, ExPR offers a comprehensive suite of services. The
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ChicExecs Co-Founder and Co-President Nikki Carlson shares how brands are turning to PR to win the impressions game on Newsweek. Here’s a highlight from the feature. The Importance — and Growing Rarity — of Meaningful Impressions Attention is valuable in an age of always-on entertainment and content. The buyer’s journey used to be pretty linear and
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ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, shares six questions to ask potential PR agencies on Forbes blog. Below is an excerpt to enjoy. Make sure you ask a prospective PR agency these six questions before signing a contract. What’s Your Specialty? Every PR agency has a specialty. Some agencies are more talented at
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