Retail PR & Digital Marketing

Newsweek

How To Set Realistic Goals for Your Business in the New Year

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to set realistic goals for your business in the New Year on  Newsweek blog. Check out this highlight from the feature. If you’ve run a successful business without goals, you might wonder why you need them in the first place. While goals are definitely not necessary for success, they’ll help […]

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Bring Sustainability Into Your Business Plan With These Seven Tips

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to bring sustainability into your business plan on Newsweek blog. Here is an excerpt from the piece. You don’t have to be Coca-Cola or Procter & Gamble to make sustainability part of your corporate mission. It’s effective as long as you do your best, which means embracing small but meaningful changes

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When You Should Rebrand — And How To Do It Successfully

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares when you should rebrand and how to do it successfully on Newsweek blog. Here are takeaways from the feature. If your current brand doesn’t represent who you are today, it might be time for a rebrand. Learn under what circumstances it’s appropriate to rebrand your business — and follow our three tips to

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How To Get Employees Engaged in Company Marketing Initiatives

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to get employees engaged in company marketing initiatives on Newsweek blog. Here are key takeaways from the piece. It’s so valuable to involve your employees in marketing initiatives, but how can you convince them to join in on the fun without making it mandatory? Follow these eight tips to get

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Want to Rule Instagram? Tap Into The Power of User-Generated Content

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how to tap into the power of user-generated content on Instagram on Newsweek blog. Check out this highlight from the feature. One of the most effective (and low-cost) ways to boost your social media engagement is to invest in user-generated content (UGC). UGC is any piece of content that a third

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