metrics

SEO MISTAKES BRANDS SHOULD AVOID FOR MAXIMUM ONLINE VISIBILITY

Search engine optimization (SEO) is a critical component of digital marketing, but brands frequently make mistakes in it. A well-executed SEO strategy can boost your website’s visibility, drive organic traffic, and help you reach your target audience. However, even minor SEO missteps can decrease rankings, waste effort, and miss opportunities. Below are some common SEO […]

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WHEN SHOULD A BRAND START ADVERTISING?

ALL, Trends & Tips / Deniz

Deciding when to start advertising is a pivotal decision. The timing, if not carefully considered, can significantly impact your brand. Let’s explore the factors that signal the ideal time for a brand to initiate its advertising efforts, empowering you to take proactive steps and maximize impact and ROI. Before launching any advertising campaign, assessing whether

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Should You Seek Out Online Press Or Print Placements?

ALL / Cathy

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, share if you should seek out online press or print placements on Forbes blog. Enjoy this excerpt! When was the last time you read a magazine or newspaper? Compared to how often you pick up your phone to read the news, you likely don’t read print media

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Five Organic Social Media Metrics Every Company Should Be Tracking

ALL / Cathy

ChicExecs Co-Founder and Co-President Nikki Carlson shares five organic social media metrics every company should be tracking on Forbes blog. Enjoy this brief excerpt from the piece. Let’s look at why social media metrics are so important and the five best metrics you should focus on to understand your true campaign performance. Why Do Social Media

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SEO MISTAKES BRANDS SHOULD AVOID FOR MAXIMUM ONLINE VISIBILITY

Should You Seek Out Online Press Or Print Placements?

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