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Lydia Vargo

5 Steps To Understand A Buyer’s Journey In A Multi-Touchpoint Society

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ChicExecs Senior VP of Elevate, Lydia Vargo, shares the five steps to understand a buyer’s journey in a multi-touchpoint society on Forbes blog. Enjoy this highlight from the piece. Gone are the days when customers would stroll into a store and chat with a salesperson to learn about your products. Today, shoppers discover brands on their own, conduct online …

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The Do’s And Don’ts Of Building A Successful Team

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ChicExecs Senior VP of Elevate, Lydia Vargo, shares her tips on the do’s and don’ts of building a successful team on Forbes blog. Enjoy this excerpt from the feature. Teamwork makes the dream work, and that’s definitely true in a corporate environment. You need a solid team to get your business across the finish line, but strong teams don’t materialize on their …

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Five Ways To Improve Employee Morale With One-On-One Connection

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ChicExecs Senior VP of Elevate, Lydia Vargo, shares the five ways to improve employee moral with one-on-one connection on Forbes blog. Enjoy this highlight from the piece. As a leader, you need to invest in your people, which includes treating them like the unique humans they are. With regular one-on-one interaction, you can improve employee morale, productivity and retention …

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