Retail PR & Digital Marketing

industry trends

ExPR Featured in US Weekly, Launching a New Era For Public Relations

ExPR, a sister company of ChicExecs, was recently featured in US Weekly, announcing its recent launch as the premier agency dedicated to servicing industry leaders seeking to enhance their media presence. With a wealth of experience spanning decades and a team of seasoned journalists and PR professionals, ExPR offers a comprehensive suite of services. The […]

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EXPO WEST 2024: EXPLORING THE LATEST TRENDS IN FOOD, BEVERAGE, AND WELLNESS

Expo West 2024 was an absolute blast and our team was there to immerse in the latest trends and insights! Exhibitors showcased creative and innovative products, ideas, and connections! Sustainability Takes Center Stage At the forefront of this year’s Expo West was a commitment to sustainability and social responsibility. Our team saw firsthand how brands

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WHAT TODAY’S CONSUMERS LOOK FOR IN A BRAND

In a marketplace flooded with choices, consumers are becoming increasingly discerning about the brands they choose to support. Beyond the products or services offered, modern consumers seek a deeper connection with the brands they engage with. Quality and Reliability: Consumers prioritize brands that consistently deliver high-quality products or services. Reliability builds confidence and encourages repeat

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HOW BRANDS CAN INCREASE SOCIAL MEDIA ENGAGEMENT

Social media has become a potent instrument for brands to establish connections with their audience. However, with the increasing competition and changing algorithms, achieving and maintaining high levels of engagement on social media platforms is a constant challenge. Let’s explore effective strategies that brands can employ to enhance their social media engagement! Know Your Audience:

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