Public relations is a fast-moving industry that thrives on anticipation and adaptability. As we look ahead to the final months of the year and the beginning of the next, media outlets are already planning their editorial calendars. To help you stay ahead, here’s a deeper dive into the key angles, themes, and trends that journalists […]
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The holiday season is a prime time for brands to gain visibility through gift guides, which can drive awareness and sales. If you’re planning to pitch your product for inclusion in holiday gift guides, navigating this process effectively is important. Below is a guide on what to do (and what not to do) when crafting
HOLIDAY GIFT GUIDE SUCCESS: KEY DOS AND DON’TS Read More »
Seasonal campaigns offer a golden opportunity for brands to boost sales, increase visibility, and engage with customers. However, many brands miss out on the full potential of these time-sensitive promotions due to inefficient website performance or lackluster user experiences. This is where Conversion Rate Optimization (CRO) comes into play. By refining your website’s ability to
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While it may seem early, now is the perfect time to start planning your holiday PR and marketing strategies. Here’s why getting a head start can make all the difference in achieving a successful holiday season. Beating the Competition: The holiday season is one of the busiest and most competitive times of the year for
WHY BRANDS SHOULD PREPARE NOW FOR HOLIDAY PR AND MARKETING Read More »
The holiday travel season represents a significant opportunity for brands to capitalize on increased consumer activity and spending. Here are several reasons why brands should get ready for the holiday travel season. Increased Consumer Spending During the holiday travel season, people are more willing to spend money on various products and services. Whether it’s purchasing
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ChicExecs Co-Founder and Co-President Kailynn Bowling shares how to leverage press before the holiday buying season on Inc. blog. Here is an excerpt from the piece. All of your competitors are vying for a slice of shoppers’ attention, so make your news features count. Follow these tips to amplify your past press coverage during your holiday campaigns. Turn
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ChicExecs Co-Founder and Co-President Nikki Carlson shares five jolly holiday engagement tips for remote employees on Forbes blog. Enjoy this highlight from the article. During normal times, the holidays are a season of joy and festivities at the office. But during the Covid-19 pandemic, odds are that the annual holiday party has been postponed until
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