5 Business Tips for 2020 Growth

Nikki Carlson, ChicExecs Marketing Agency’s Co-Founder/Co-President, shares business tips for the new year that stick on Forbes blog.

The new year is around the corner. Busy business owners and managers hustle at the office while dreaming of eggnog-filled nights with the family. In the busyness of the end of the year, it’s easy to forget that a brand-new year is just around the corner. Instead of focusing on tasks that need to be closed out for 2019, get 2020 vision. How do you want to operate moving forward? What does your leadership look like in 2020? What goals do you want your business to achieve before 2021? Nikki explains that instead of focusing on tasks that need to be closed out for 2019, it’s time to get 2020 vision and think ahead.

Read Nikki Carlson’s full Forbes blog for business tips that will stick beyond the start of February.

Capitalizing on the Holidays with Influencer Marketing

Kailynn Bowling, ChicExecs Marketing Agency’s Co-Founder/Co-President, shares how influencer marketing can be the answer to holiday marketing overwhelm.

But with everyone vying for their piece of the pie, that means you face more competition than usual, spending more budget dollars on impressions that may or may not move the needle. What’s a brand to do? “In my experience as the cofounder of a PR and retail strategy firm, I’ve found that influencer marketing can be the answer to holiday marketing overwhelm. Influencer marketing builds a great rapport with your audience, overcomes the annoying problems of competition and significantly boosts your reach.”

Read “Capitalizing On The Holidays With Influencer Campaigns” and follow her four steps to design a holiday influencer marketing campaign that’s both effective and profitable in the new year.

ChicExecs Secures atelierBOEMIA on Forbes

Our latest feature is for our client atelierBOEMIA on Forbes!

Featuring classic blue designs, Tapas Bowls from atelierBOEMIA were named in the holiday gift guide,”Best Kitchen Gifts in Pantone’s 2020 Color of the Year.”

Check out atelierBOEMIA for the handmade bowls from Safi, Morocco that are perfect for everything from a dinner party to happy hour.

Congratulations atelierBOEMIA!

The ChicExecs Team

Why People Skills Are Essential In PR and How to Improve Them

According to ChicExecs VP of Public Relations and Digital Media Kristen Wessel, you can be the best public relations (PR) expert in the world, but if you lack people skills, you’ll never be truly successful.

“In PR, you have to understand human behavior and emotions, both in terms of your clients and the people you pitch to,” she explains.

Learn why PR pros need people skills and three methods to improve them.

Read her full Forbes article here.

Fostering Loyalty In the New Generation of Employees

ChicExecs Senior Director of Strategic Accounts Lydia Vargo shares how today’s work environment doesn’t always foster loyalty, especially with younger generations. She explains that fortunately, there are steps you can take as a leader to increase employee longevity.

“Contrary to popular belief, loyalty is not just an employee problem — it’s a trait empowered by every employer. If you want a fleet of advocates in your company, then create a workspace where loyalty can thrive.”

Read her full Forbes article here.

ChicExecs Secures Image Spa on Forbes

Our latest feature is for our client Image Spa on Forbes!

Co-owner Indira Hodzic was featured in the article, “Real Examples of How Leaders Show Gratitude to Their Team.”

Hodzic is known to motivate her team by posting affirmations such as, “What are you grateful for?” She wants to remind both male and female employees to look beyond little annoyances the day may bring and to stay focused on the positive.

Check out Image Spa for your skin health and beauty needs and exceptional customer service.

Congratulations Image Spa!

The ChicExecs Team

ChicExecs Secures Coalatree on Forbes

Our latest feature is for our client Coalatree on Forbes!

Named for being one of the best travel gifts that gives back, the Kachula Adventure Blanket is distributed to those in need.

Check out Coalatree for the versatile, water-resistant blanket designed to also be used as a pillow, cold weather poncho or sleep sack for wherever your travels take you.

Congratulations Coalatree!

The ChicExecs Team

Should You Use Emerging Social Media Networks for Business

ChicExecs Co-Founder/Co-President Kailynn Bowling discusses the factors to determine which emerging social platform is right for you and the social platforms to look out for.

She explains that over time, social networks will fall out of favor and leave room for newcomers. Marketers can’t pursue every social platform they come across; that would be a waste of time.

“Ultimately, you have to look at an emerging platform and decide if it’s a fit for your brand.”

Read the full Forbes article here.

Five Ways to Show Employee Appreciation During the Holidays

According to ChicExecs VP of Public Relations and Digital Media Kristen Wessel, many employers choose not to do employee recognition during the holidays. She shares that even small tokens of appreciation go far for your employees  because happy and engaged employees often lead to increased productivity and higher long-term earnings.

“The best way to honor your employees will come down to your company culture,” she explains.

Read the full Forbes article here.