Retail PR & Digital Marketing

Forbes

From Obscurity To Authority: How A PR Strategy Can Help Experts Build Credibility And Influence

Kristen Wessel, President of ExPR and ChicExecs Senior VP of PR and Digital Marketing, shares how a PR strategy can help experts build credibility and influence on Forbes blog. Below is a highlight to enjoy. Today, every expert worth their salt is online, making the professional landscape more competitive than ever. With countless pros in […]

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5 Steps To Understand A Buyer’s Journey In A Multi-Touchpoint Society

ChicExecs Senior VP of Elevate, Lydia Vargo, shares the five steps to understand a buyer’s journey in a multi-touchpoint society on Forbes blog. Enjoy this highlight from the piece. Gone are the days when customers would stroll into a store and chat with a salesperson to learn about your products. Today, shoppers discover brands on their own, conduct online

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Five Technologies That Could Give Your Business A Boost In 2023

ChicExecs Co-Founder and Co-President, Nikki Carlson, shares her tips on five technologies that could give your business a boost in 2023 on Forbes blog. Enjoy this brief excerpt from the piece. The media is abuzz with rumors about tech and AI, but which technologies will actually move the needle for your business this year? As the co-founder

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What Relationship Marketing Can Mean For Your Business

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares what relationship marketing can mean for your business on Forbes blog.  Here is an excerpt from the piece. Relationship marketing looks at the long-term, not necessarily what’s happening right now. Since you can’t build close relationships in a day, you have to nurture these leads and earn their trust over time.

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The Do’s And Don’ts Of Building A Successful Team

ChicExecs Senior VP of Elevate, Lydia Vargo, shares her tips on the do’s and don’ts of building a successful team on Forbes blog. Enjoy this excerpt from the feature. Teamwork makes the dream work, and that’s definitely true in a corporate environment. You need a solid team to get your business across the finish line, but strong teams don’t materialize on their

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