ChicExecs PR Secures AZN Labs in Newsweek

Our latest PR feature is for our client AZN Labs in Newsweek!

The LA-based premium skincare line is the in-house brand of K-Beauty curator Beautytap. The online beauty retailer also has a physical store inside Bloomingdales, located at the South Coast Plaza store in Southern California. In addition to luxury beauty products, it’s a well-known destination for K-Beauty advice, content and educational resources and it put its own knowledge to the test with the creation of AZN Labs, launched in 2019.

The brand owes its success to the science behind the development of astaxanthin. This powerful antioxidant is derived from red algae and carries far more potency than CoQ10, vitamin E or vitamin C. It’s the key ingredient behind the AZN Labs Hydrogel Lip Patches featured as one of the best beauty deals this March. Aside from delivering intensive defense against the free radicals caused by UV rays, pollution and everyday stress, astaxanthin carries moisturizing properties benefiting those who are suffering from age-related dryness, dark spots, dullness and loss of elasticity. It’s a versatile ingredient shown to reverse signs of aging and prevent future damage.

You can find this super ingredient in two other AZN Labs products: the Afterglow Ampoule serum and Hydrogel Eye Patches. With the entire collection, you can restore skin’s vitality and resilience while achieving softer lips and smoother eyes. Best of all, there’s no complicated skincare regimen steps, no damaging ingredients and no invasive treatments. Discover the AZN Labs serum and eye and lip patches that were featured in the 2019 Emmy and Oscar Awards gifting suites!

Because March straddles winter and spring, there are some interesting opportunities for discounts, especially sales on beauty products as skin care needs change. Check out AZN Labs for the Hydrogel Lip Patches that nourish and smooth your lip area, for $40 (originally $48). Receive an AZN ampoule sample (a $17 value) with your purchase from BeautyTap.

Congrats AZN Labs!

ChicExecs Secures Leaders on Hollywood Life!

Our latest feature is for our client Leaders cosmetics on!

A moisturizing mask that brightens dull and uneven skin tones while improving complexion and reducing discoloration. With continuous usage, the mask systematically restores luster and vitality to the skin.

Check out Leaders Cosmetics for all your beauty essential needs.

Congratulations Haist Designs!

The ChicExecs Team

How To Build A Retail Strategy With Lydia Vargo

Are you unsure of how to build your retail strategy? Skinny on Beauty sat down with our very own, Lydia Vargo of ChicExecs, to chat about her secrets for effective online strategies.


Take a listen to this episode to learn the beauty of the formula on creating synergy between what you offer and what your audience needs:

How To Build A Retail Strategy With Lydia Vargo

Great job, Lydia!

The ChicExecs Team

ChicExecs Secures Malie on She Knows!

Our latest feature is for our client Malie on She Knows!

Malie leaves your skin firmer and brighter, less cell damage and is an antidote to UV and other environmental damage. This face mask contains five exceptional phenolic antioxidant acids developed by nature to work together and produce immediate results!

Congratulations on this feature, Malie!

The ChicExecs Team

ChicExecs Secures Malie in Cooking Light!

Our latest feature is for our client Malie in Cooking Light!

Jaime Ritter, Cooking Light’s associate editor, tried this line of Hawiian-based beauty products and fell in love. They’re made with Hawaiian Hydrosols and natural plant essences, which hydrate and nourish your skin (and also make it smell amazing!)

Try Malie yourself for glowing skin.

Congratulations on this feature!

The ChicExecs Team