Retail PR & Digital Marketing

authenticity

THE IMPACT OF LIFESTYLE PHOTOGRAPHY ON PRODUCT MARKETING

Consumers are bombarded with endless streams of content, which means capturing attention and fostering meaningful connections has become crucial for brands. By integrating lifestyle imagery into product marketing strategies, brands can showcase their offerings and craft compelling narratives that resonate with their target audience on a deeper level.  Creating Emotional Connections: At the core of […]

THE IMPACT OF LIFESTYLE PHOTOGRAPHY ON PRODUCT MARKETING Read More »

MILLENNIAL SPENDING HABITS AND WHY BRANDS SHOULD TARGET THEM

In the ever-evolving landscape of consumer behavior, one demographic stands out as a key player in shaping market trends and driving innovation – millennials. Millennials have emerged as a powerful force in the global economy, and their unique spending habits are reshaping the way businesses approach marketing and product development. Why Target Millennials? Millennials represent

MILLENNIAL SPENDING HABITS AND WHY BRANDS SHOULD TARGET THEM Read More »

Why Mid-Tier Influencers Are Overshadowing A-List Celebrities

ChicExecs Co-Founder and Co-President Kailynn Bowling shares why mid-tier influencers are overshadowing A-list celebrities on  Newsweek blog. Enjoy this excerpt from the piece. You might be familiar with TikTok-famous influencers like Charli D’Amelio and Bella Poarch, but these big-time influencers experience many of the same problems as celebrities. Their followings are so massive that it’s

Why Mid-Tier Influencers Are Overshadowing A-List Celebrities Read More »

How Leaders Can Incorporate Employee Wellness Into Their Management Styles

ChicExecs Co-Founder and Co-President, Kailynn Bowling, shares how leaders can incorporate employee wellness into their management styles on Forbes blog.  Here is an excerpt from the piece. Here’s how you can make employee wellness a part of everything you do as a leader. 1. Revamp your space. What’s it like to work in your office? The traditional office setup

How Leaders Can Incorporate Employee Wellness Into Their Management Styles Read More »

Scroll to Top

CONNECT AND WORK WITH Us

Are you ready to take your brand to the next level? To help us understand your brand and how we can support your growth, please fill out the form below.