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HOW DO BRANDS KNOW WHEN THEY ARE READY FOR AFFILIATE MARKETING?

ALL, Trends & Tips /

Brands continuously seek effective strategies to expand their reach and boost sales. One such strategy is affiliate marketing—a performance-based approach where brands partner with affiliates to promote their products or services. But how do brands know when to dive into affiliate marketing? Here are key indicators and steps that signal readiness for this powerful marketing […]

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HOW SEO AND AFFILIATE MARKETING COMPLEMENT EACH OTHER

ALL, Trends & Tips /

In the bustling realm of digital marketing, two strategies stand out as pillars in driving online success: Search Engine Optimization (SEO) and Affiliate Marketing. Individually, they wield significant power in boosting visibility, generating leads, and driving conversions. But when combined, they form a robust strategy that can propel businesses to new heights. Understanding SEO and

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HOW TO INCORPORATE AFFILIATE MARKETING INTO YOUR BRAND’S STRATEGY

ALL, Trends & Tips /

Brands are constantly seeking innovative ways to expand their reach and increase revenue. One powerful strategy that has proven effective for many businesses is affiliate marketing. By leveraging the influence of affiliates, brands can tap into new audiences and drive sales.  Understanding Affiliate Marketing Affiliate marketing is a performance-based strategy where businesses reward affiliates for

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LEVERAGING AFFILIATE MARKETING AND PR FOR AMPLIFIED SUCCESS

Trends & Tips /

Brands constantly seek innovative ways to enhance visibility, credibility, and profitability. Affiliate marketing and public relations are two powerful strategies that can significantly contribute to achieving these goals. While these may seem like distinct approaches, their synergy can be a game-changer for brands looking to maximize their impact. Affiliate marketing and PR share a common

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HOW BRANDS CAN PREPARE FOR AFFILIATE MARKETING IN 2024

Trends & Tips /

As we approach 2024, the digital marketing landscape continues to evolve, and affiliate marketing remains a powerful strategy for brands looking to expand their reach and increase revenue. Affiliate marketing involves partnering with individuals or other businesses (affiliates) who promote a brand’s products or services in exchange for a commission on sales generated through their

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WHY BRANDS ARE GOING CRAZY FOR AFFILIATE MARKETING RIGHT NOW

Trends & Tips /

In an era where digital marketing strategies are evolving at great speed, one approach stands out for its continued popularity and effectiveness: affiliate marketing! Brands worldwide increasingly turn to affiliate marketing programs to enhance their online presence, boost sales, and engage with a wider audience. But why is affiliate marketing gaining so much traction right

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4 Ways To Boost Your PR And Marketing—Even With A Microscopic Budget

ALL /

Lydia Vargo, Senior VP of Elevate at ChicExecs, shares four ways to boost your PR and marketing, even with a microscopic budget, on Forbes blog. Here’s a highlight from the piece. Follow these tips to boost your brand—even with a microscopic budget. 1. Revamp your website content. What are you putting out there? Even tiny brands can do very well

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Why And How To Leverage Editorial Affiliate Marketing For Holiday Product Campaigns

ALL /

ChicExecs Senior VP of PR and Digital Marketing, Kristen Wessel, shares why and how to leverage editorial affiliate marketing for holiday product campaigns on Forbes blog. Enjoy the excerpt below. In an era where marketing costs are rising, pay-for-performance models like affiliate marketing are becoming even more common. While it’s likely you’ll see affiliate links in influencers’ social

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The Future Of PR In 2022: Four Steps For Crafting An Effective Strategy

ALL /

ChicExecs Senior VP of PR and Digital Marketing Kristen Wessel shares her tips on the future of PR in 2022 on Forbes blog. Enjoy this overview from the piece. What’s on the horizon for PR? Follow these four steps to craft an effective PR strategy for 2022. 1. Create Personalized Pitches Here’s the good news: According to Muck

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