A former Emmy-Award Winning News Anchor, Kristen brings a fresh and dynamic energy to ChicExecs. Most recently a News Anchor at San Diego 6, XETV, Kristen has Anchored at WSPA in Greenville, South Carolina, KCWY in Casper, Wyoming and KZSW in Temecula, California. Kristen prides herself on being able to tell great stories and build lasting relationships with the media. With almost 10 years of news industry experience, Kristen’s insider knowledge gives her clients an advantage to understanding how the media works. As a result, Kristen has secured meaningful media placements for clients and goes above and beyond to help promote and maintain their brands. Kristen has a B.A. from Southern Methodist University. In her free time, she enjoys spending time with her family and playing tennis.
Throughout her 11 year career as a public relations professional, Sarah Brodersen has worked with a diverse set of clientele and projects including VH1’s Celebrity Rehab, The NAACP Image Awards, NBA’s “All Star Weekend,” Main Event Red Carpet Lounges for The Emmys and The Oscars, Tweet House for The Sundance Film Festival and The SXSW Film Festival, Del Frisco’s Grille launch, “Hot in Hollywood,” The Veuve Clicquot Polo Classic, The Los Angeles Film Festival, Showtime’s EAT SEE HEAR, Adam Carolla, and Dr. Drew Pinsky. Sarah has developed and executed successful media and public awareness campaigns for a diverse collection of consumer brands including Neuro Drinks, and fashion brands including Morgane Le Fay and Sprouts Kids Clothing to name a few, as well as scores of personalities, authors, experts, restaurants and hotels. Sarah has also aided in the production of charity events for clients including The Will Rogers Foundation, Miller Children’s Hospital Long Beach, Children Mending Hearts, Hot in Hollywood, and The African First Ladies Foundation. She consistently has secured top-tier media placements, such as The Today Show, Early Show, Good Morning America, Fox News, CNN, The Los Angeles Times, The Chicago Tribune, The Hollywood Reporter, Variety, The New York Post, USA Today, US Magazine, People Magazine, Martha Stewart, Teen Vogue, In Style, ABC Radio, OK! Magazine, Life and Style Weekly and The View. Sarah is a graduate of the University of California, Santa Barbara.
Courtney Bustillos is a former award-winning journalist and was born and raised in San Diego. She attended San Diego State University, where she was a cheerleader and graduated with a degree in Broadcast Journalism. Prior to joining ChicExecs, Courtney hosted Cox San Diego Connection, a 30-minute show on Channel 4 San Diego. She also worked as an Anchor/Reporter/Producer at San Diego 6 for five years. Prior to San Diego 6, she worked as an Anchor and Sports Reporter at the CBS affiliate in Palm Springs. Courtney met her husband Kevan while attending SDSU. The couple lives in Carlsbad with their two young daughters, Ella and Charlotte. Courtney and her family enjoy the outdoors as much as possible and spend a lot of time at Dog Beach with their black lab, Bodhi. Courtney is also very passionate about all things fitness related. She loves to run and is also a barre instructor at the Dailey Method barre studio in Carlsbad.
Katie Rose has enjoyed her work and successes in the PR and Marketing world with over a decade of vast experience in brand storytelling, strategic marketing campaigns, social media management and special event planning. A star at relationship building, securing Television, Radio, Online and Print media placements is a natural skill for her. She’s had the pleasure of working closely with such power houses as Today Show, CNN, Good Morning America, ABC/NBC/CBS, as well as Chicago Tribune, Us Weekly Magazine and People Magazine. Having spent years in the entertainment/hospitality industry, she has collaborated with organizations ranging from the Chicago Cubs to the White House to the National Restaurant Association. Katie Rose graduated from Butler University in Indianapolis with a degree in Vocal Performance. Art, jewelry, travel, music and her big Irish family are what she holds near and dear to her heart.
Having a strong background in journalism, marketing and public relations, Leah takes great pride in her unique ability to cultivate lasting relationships with both clients and the media. Leah is committed to working with clients to help them reach their public relations goals and create strategic pathways for success. Leah’s background gives clients the advantage of a multi-faceted approach to PR and understanding of everyday business challenges. Having graduated with a B.A. in Communication from DePaul University in Chicago, IL, Leah has over 12 years experience working with major media and an extensive writing background. In her spare time she enjoys spending time with her family, chasing her son and daughter around with the camera, reading and entertaining.
Ashley brings more than a dozen years of television news experience to our Public Relations team, making her an expert when it comes to securing coverage for her clients. Prior to joining ChicExecs, she was a lifestyle and entertainment reporter in Southern California, yet had already made a name for herself as an award-winning news anchor in markets coast to coast including California, North Carolina and Georgia. Her unique blend on-camera storytelling skills, organization and long-lasting relationships has provided her with a toolkit to land exciting tv, print and digital features for the brands she represents. Ashley graduated from Ohio University’s Scripps School of Journalism, majoring in Broadcast Journalism and minoring in Political Science. In her free time, Ashley soaks up every minute she can with her kids, loves hiking and denies watching her favorite reality tv shows.
Amber Masciorini has more than 5 years of experience in Public Relations. She has gained client coverage in notable publications such as Fast Company, Forbes, Entrepreneur, Huffington Post, and more. Amber has been quoted in industry publications with insight on best journalism and PR tactics along with advice on the art of storytelling. It is her true passion to make sure every client of hers has a brand voice that resonates with their audience and to use that momentum to reach new customers. Amber has an extensive background in event planning, content marketing, social media advertising and public relations. Amber has a B.A. in Journalism specializing in Public Relations from California State University, Chico. Outside of work, you can find her practicing yoga or traveling to new destinations with her husband.
Alex has worked in a variety of arenas of Marketing & Media, but she became passionate about PR through launching her site, Breezy Mama, of which she is co-founder. Breezy Mama has taught her numerous things, but most importantly, it’s taught her what works in a PR pitch and what makes you want to delete it. Mom of two, she’s been featured on NBC San Diego News and OC Radio’s Momz Rock the House Show as well as in Pregnancy Magazine, Woman’s World and the SC Times. Alex’s pre-mom career was in magazine publishing, first at Surfing, and then later, at Surfing Girl, which she helped launch. Although her official title at Surfing Girl was Marketing Coordinator, Alex wrote the beauty and product columns, as well as some of the feature stories. She went on to become the Associate Publisher for SG: Surf, Snow, Skate Girl—an action sports magazine for young women—which is where she stayed until having her first child.
Mackenzie is a recent graduate from California State University San Marcos with a Bachelors degree in Psychology and a focus in Business. During her time at CSUSM, she was an active member of Alpha Chi Omega. Mackenzie started at ChicExecs as an intern and has since moved up to Account Coordinator. She is your typical Southern California girl who loves to spend her free time in the sunshine, whether it be at the beach, on a hike, or on a walk with her dog. Mackenzie just traveled through Europe, visiting 9 countries and found her passion to see the world. Mackenzie believes that hard work pays off and is driven for success.
Jessica brings over 15 years of in-house and agency marketing experience to Chic Execs . She has a passion for PR and helping businesses grow. Her results oriented approach and top-notch communications skills have allowed her to establish trust and confidence with both internal teams and clients throughout her career. Jessica has a B.A. in Communications from the University of Washington. When she is not busy getting media exposure for her clients, you will find her on the sidelines of her son’s football and lacrosse games or watching her daughter play beach volleyball.
Allison is a recent graduate from California State University San Marcos. She acquired her Bachelors Degree in Literature and Writing with honors. She started as an intern in the PR department before coming into her position as an Account Coordinator. Aside from her strong work ethic and ambitious personality, Allison is loving and friendly. When not at work, you can find her spending her days at the beach in the sunshine or out on the golf course.
Jacqueline is a recent graduate from California State University San Marcos. She acquired her Bachelors Degree in Social Sciences with an emphasis in Sociology and Communication. She started as an intern in the PR department before moving to her position as an account coordinator. Jacqueline is a highly motivated and positive individual. In her free time, she enjoys playing volleyball or taking her German Shepherd, Maya, to the beach.
Geena Mahler has more than 5 years of experience in the field with a strong focus on media relations, international marketing, social media marketing, and influencer marketing. Prior to starting with ChicExecs, she worked in social media and media relations at LEGOLAND California Resort, a family theme park, and resort. Coming directly from the brand side of things, she has a deep understanding of what client needs are and how to maximize media exposure to benefit the brand and sales. She has secured notable features in publications such as Insider, E! News, Access Hollywood, Business Insider and more. Geena is media trained and has participated in live TV and radio interviews, for both local and international markets. She graduated from Towson University, Towson, MD. with a B.S. in Advertising and Public Relations, with a secondary focus in Business Administration plus spent a semester abroad at The University of Sydney in Sydney, Australia, studying International Marketing. When this New Jersey native is not pitching the media, she enjoys being outdoors, traveling, embarking on culinary adventures and petting dogs.
Laloni started as a Public Relations intern at Chic Execs, and was later hired on as an Account Coordinator during her last year at California State University San Marcos. Laloni has since graduated and hit the ground running with mesmerizing tenacity gaining client coverage in notable media such as Forbes, USA Today, Good Housekeeping, and Reader’s Digest. Outside of work, you can find Laloni taking spin classes and trying new food and wines. She believes that anything is possible with a strong work ethic and an unwavering desire to be the best version of yourself.
As a former broadcast meteorologist and reporter, Marissa brings a multimedia expertise to ChicExecs and will give her clients a better understanding of how the media works. Marissa most recently was a Emmy-nominated broadcast meteorologist in Tucson, Arizona, with KOLD News 13, covering everything from monsoon storms to snowstorms in the high country. She spent a few years in Cedar Rapids, Iowa with the local CBS affiliate after graduating from Arizona State University’s Walter Cronkite School of Mass Communication and Journalism. She’s a Southern California girl, born and raised, but loves to travel and create lasting memories. Marissa is passionate about creating and building relationships with her clients and helping them achieve their personal and business goals. In her free time, she’s a small business owner, raises chickens, and loves to spend time with her husband, daughter and dog, Rylee.
Talia graduated from Chapman University with a Bachelors in Education and a Minor in Psychology. Her love for fashion, beauty, and keeping up with the latest trends led to her interest in PR. She is passionate about social media, and will do anything for the ‘gram (yes, she will get on the ground if it means getting your best angle). After work, you can find Talia at Better Buzz, petting dogs, eating pizza, at Disneyland, singing, dancing, or if its Monday…watching The Bachelor.
Andrea currently attends California State University, San Marcos and is acquiring her Bachelor of Science degree in Business with an emphasis in Marketing. While attending CSUSM, she started at ChicExecs as an intern and eventually took on an Account Coordinator role. She also has over five years of experience in the hospitality/restaurant industry where she garnered valuable knowledge and experience in customer service, communication, and crisis management. When she is not working or going to school, Andrea loves hanging out with friends, driving fast cars, and trying out new restaurants.
Thresa is a college graduate of San Diego State University with a bachelors in Communication and a minor in Journalism & Media Studies. During her time at SDSU, she was a competitive member of the San Diego State Track Team. Thresa started at ChicExecs as an intern and has since been moved up to Account Coordinator. She is extremely dedicated and goes above and goes above and beyond to deliver clients the best results. In her free time she enjoys yoga, trendy happy hour spots and hanging out with her cat.
Gabrielle is an Erie, PA native with over a decade of experience in news writing and photography. She has freelanced for small local newspapers and magazines in print across the country and worked for a short time in the real estate industry. Her past online work includes news stories and photography for www.army.mil while her most recent work has taken her back into real estate, writing for the real estate referral company HomeLight. Gabrielle is a lover of languages and speaks Spanish, Russian and some French. Some of her early journalism days were spent writing in Spanish for La Jornada Latina, the Spanish language newspaper of Cincinnati. She is a graduate of Franklin College of Indiana with a B.A. in Journalism and in Spanish. In her spare time she loves to cook. Her favorite meals to make are from her Belarusian heritage.
Whether it was selling homemade friendship bracelets or bait to local fisherman on the dock of the bay, Nichole has always had the entrepreneur spirit! In 2007 she founded PurseHook, LLC and eventually FUMI, Inc with her family. They built a successful women’s accessory company through years of hard work and determination. As a founding partner and Vice President, Nichole was key in all product development including product design and patent work, financial matters, and marketing. Nichole did live on-air sales several times for QVC and she was integral for all worldwide sales that included fortune 500 stores such as Target, Dillard’s, Bed Bath and Beyond, and many more. Nichole makes her happy home in San Diego, CA with her husband, two daughters, and their adorable French Bulldog, Goose.
Brianna joined the Chic family in 2012 starting in Channel Management for the company’s product line ChicBuds under Fashion Audio LLC. Her enthusiasm to learn and grow from her great ChicExecs mentors and LOVE for fashion has helped prepare her to embark on her position as Channel Management Senior Account Executive for ChicExecs! She works with enthusiasm and a contagious positive spirit! One of Brianna’s favorite parts of her job is seeking out new innovative designers and presenting their collections to the major retail buyers! Most recently, Brianna has helped get product lines in major retailers such as; Anthropologie, Von Maur, Buckle, Boscov’s, Saks Fifth Avenue, Pac Sun, Fred Segal, Sports Authority, World Market, Neebo, Sears and more. Brianna has background experience in Retail, Merchandising, Event Planning (i.e. organizing and conducting quarterly Fashion Shows) and Office Management, as well as her own fashion line inspired by her love for all things vintage, classic and pin up! Some of her style icons include; Marilyn Monroe, Priscilla Presley, Audrey Hepburn and Bettie Page! Brianna lives by the quote “Give the girl the right pair of shoes, and she can conquer the world!” In her free time, you can find Brianna sketching, designing and sewing! Brianna is so thankful to her mentors Nikki and Kailynn for helping mold her as she continues her journey in the business world!
Gwen Burnett has been a Sales Executive for more than 18 years. During which time, she amassed millions in sales for US and International fashion brands. While aligning herself with high profile women’s and children’s apparel companies she implemented road maps to successfully procure new business with National retailers such as Nordstrom, Bloomingdales, Neiman Marcus, Lord and Taylor, Anthroplogie, Dillard’s, TJ Maxx, Saks Fifth Ave, to name a few.
Prior to her Sales exec management roles, she owned, designed, and produced children’s private label graphic inspired t-shirts. Overseeing the creative process and directing 12 sales/marketing teams led to successful ventures with many Chain and dept. stores. Eager to share her profits she created a platform and founded a non-profit foundation in 2001 to provide clothing for underprivileged Guatemalan children.
One of her greatest strengths is procuring new opportunities and launching brands, thriving on challenges, particularly those that expand beyond the companies reach. For fun, she enjoys traveling the globe for cultural diversity and fashion inspiration. To date, she has traveled to over 100 countries.
Maria is a graduate from California State University San Marcos with a Communication degree and a double minor in Spanish and Ethnic Studies. While attending CSUSM, she was a member of Lambda Pi Eta Honor Society as well as the copy editor for the school’s newspaper.
Maria joined ChicExecs as a Retail Strategy intern, a position in which she discovered her love for the exciting world of retail placement. She was then brought onto the team as an Account Coordinator, helping with both product and showroom placement. She has helped in placements with key retailers like Nordstrom, Macy’s, Von Maur, Free People, Anthropologie, buybuyBABY, Forever21 and more! Determined, driven, and with a great focus for detail, these skills helped Maria flourish and move on to an Account Executive.
Through her work with ChicExecs, Maria has come to love helping entrepreneurs succeed in their ventures and sees herself as an extension of their teams. She understands the importance of seeking retail opportunities to help grow a brand’s retail footprint and overall awareness in the retail market. This is why she has found a happy home in her work within the Retail Strategy department.
In her spare time, Maria enjoys reading a good book, playing with her dogs, and reveling in the Southern California sunshine.
Johanna is a lover of all things theatre and acting. When she is not in front of a camera she is helping brands become retail ready and working towards securing placement at big-box retailers. Johanna has experience in managing franchised storefronts to high profile beach cities in Orange County. She is looking forward to bringing her experience to the table and helping entrepreneurs’ dreams come true!
Brianna is an energetic and detail-oriented Account Coordinator. With over six years of experience working as a server, she has paved the way in pursuing a career in the business world. Throughout these years, she has garnered an appreciation for diversity, becoming well-versed in understanding different personalities and adapting to various situations.
Her past experience also taught her that compassion and patience are key in getting tasks done and understanding others in the workplace, and in life. Brianna believes that helping others and being open to learn from them is what makes a team come together, and she is excited to be contributing to the tremendous efforts in Retail Strategy.
In her free time, she loves to be outdoors. Some of her favorite activities are hiking, laying in the sun (with sunblock of course) and hanging out with loved ones. Brianna hates to see people sad or hurting, and she hopes to help the homeless and hungry through nonprofit work as her career progresses.
Lydia joined the ChicExecs team in early 2012 following a very successful career in Sales & Marketing for a top Canadian Mutual Fund company and 4 years in Melbourne, Australia. Her degrees in Science and Psychology, coupled with her finance accreditations, bring a unique perspective for any brand looking to carve out a place in the US market. Lydia is a Senior Director at ChicExecs and specializes in strategic accounts where she works closely with investors, international brands and any individual entrepreneur to truly give their brand(s) a chance in an ever-changing market. Lydia is a contributor to Forbes (among other outlets) and loves traveling, scuba diving, great food and making sure that laughter is front and foremost in her life.
As a former department manager and buyer for Nordstrom and a lead at Disneyland, Lisa Blake brings extensive knowledge and success in branding. She has a passion to help ChicExecs clients shine by spotlighting unique qualities that’ll stand out through all national and international media outlets. She played a critical role in the success of the most visited theme park in the world. Also, while working for the top fashion retailer, Lisa was able to hand select the products and fashion items that properly represented the Nordstrom name. She also ran and co-owned a very successful medical practice. From owning her own business to representing large corporations, Lisa brings skills any company would need to see their products and/or services become a common household name. She is also on the board of #HashtagLunchBagSanDiego – dedicated to empowering, inspiring and giving. Lisa puts together bagged lunches with messages of love, for people in need. When she’s not working and volunteering, she enjoys hiking, going to the beach and playing sports with her three kiddos.
Jessica grew up in San Diego, & attended San Diego State University where she studied Psychology. After college, Jessica discovered her passion for sales while working at Nordstrom La Jolla. At Nordstrom, Jessica received the Customer Service All-Star Award, and was recognized for outstanding selling performance when she received the Pacesetter award. While working at Nordstrom, Jessica was also a sales representative for Monster Energy and Image Concepts Uniforms. Jessica loves building lasting relationships with her clients, & strives to make dreams a reality for inventors & innovative brands!
Dual enrolling at University of South Florida and graduating with degrees in Mass Communications, Public Relations &amp; Business Administration, Marketing, Jami knows it takes hard work and determination to make a company name into a household name. Whether your brand is young or well established, she recognizes the unique needs and implements a strategy for each individual situation. Jami started with ChicExecs not long after moving to California and worked with the PR team. After proving herself, she moved over to the marketing team and now helps many clients figure out what best fits their objectives and direction. Jami has been out here in beautiful SoCal since Oct ’14 and loves every second of it! Florida is missed but nothing can touch the mountains and the endless opportunities for her, her husband, or her two pups to enjoy the beautiful outdoors! Not many can say they’ve snowboarded &amp; surfed in the same day?!
Elizabeth Salomon is a Brand Development Account Executive with ChicExecs. She has over 7 years of business experience in the advertising, digital marketing, and PR industry. Elizabeth graduated from Concordia University in Irvine with a degree in Business Administration with an emphasis in Marketing. She has natural abilities to motivate and encourage people to use their gifts in working collaboratively toward a goal where she has been responsible for various team outcomes. She has a passion for travel and spending time with her family.
Danika graduated from the University of San Diego with a B.B.A. in Marketing. Before joining ChicExecs, she was a Social Media Intern and also has four years of the hospitality industry under her belt. In 2016 she studied abroad on a ship with Semester at Sea where she discovered her love for travel and adventure. On the weekends you can find Danika at Petco Park working as a brand ambassador for the San Diego Padres, soaking up the sun at the beach, or perusing the latest trendy restaurant. She loves all things yellow, Pinterest, and coffee, coffee, coffee!
Osirys is a recent graduate from the Fashion Institute of Design and Merchandising where she studied Merchandising and Marketing. She began her journey with ChicExecs as an intern with the Retail Strategy department and now began a new chapter in the Brand Development department. Her powerful perspective on education and career goals aligned with her admiration of the fashion and beauty industry has proven her to be a strong, intellectual, diligent and hardworking individual who is always pushing for growth. Osirys recently celebrated her one year anniversary with her husband, In her free time she enjoys hiking with her Australian Shepherds, practicing yoga, and binge watching episodes of Friends.
Grace is a recent graduate from Cal State San Marcos with a B.S. in Business Administration Management. With previous experience interning in management and accounting roles, Grace decided to take elective courses in marketing where she discovered her passion and desire to work in the field. During her years at CSUSM, she was able to intern for Chicexecs in our Public Relations department and later moved to an Account Coordinator role in the Marketing department. In her free time, she loves trying new coffee spots wherever she travels to, trying new workouts, and being the best aunt to her new nephew!
With 15 years in the marketing industry, Kelly has experienced firsthand the shift in traditional print media to all-things-digital-all-the-time. She graduated from Monmouth University and is currently going to Washington State University to earn an MBA in Marketing. Prior to ChicExecs, she worked at a digital marketing agency where she refined her digital marketing expertise in Paid Media, Marketing Strategy, CRO, Organic Social Media, Influencer Marketing, and SEO and she has managed paid budgets from $500 a month up to $150k a month. Her efforts aided in a 4,350% increase in website conversions for a large, international brand. She joined the ChicExecs team to extend these offerings to our clients and is excited to help you take your digital strategies to the next level!
Danielle has more than 6 years of experience as a social media specialist. It is her true passion to curate creative content, ensuring every client of hers has a brand voice that resonates with their audience. She uses her creativity to help drive traffic to websites, promote content using various advertising strategies, and develop relationships with key influencers and target audiences.
Born in the Bay Area, Erica moved to San Diego 18 years ago to attend UCSD. Straight out of college, she entered the world of marketing and has never looked back. After 11 years of traditional print marketing, Erica transitioned into digital marketing where she focuses on SEO, Paid Search ads, Paid Social ads, analytics, coding, email marketing, and website analysis. Erica is the biggest fan of north county San Diego, the Kardashians, entertainment, and hip hop music and looks forward to creating successful campaigns for her clients!
Born in Massachusetts, Melissa moved to San Diego 7 years ago to attend USD, where she earned a degree in Business Marketing and got her first taste of the power of social media marketing for business. Upon graduation, she has always had professional roles that involve having a hand in social media. Melissa uses her creativity to create unique content strategies for her clients with the goals of driving traffic to their website, boosting engagement, and making each brand Insta famous! Outside of work, Melissa enjoys staying active with her dog, going beach camping, and cheering for her New England sports teams.
Priscilla has been an editorial and commercial photographer for over 15 years. She graduated from RCC with a degree in photography and studied at ArtCenter College of Design. She was the staff photographer at Inland Empire magazine for 4 years and Orange Coast magazine for 6 years. Her experience in photography is very diverse, although she has developed a passion for product photography particularly. She enjoys creating and styling sets in the studio with different textures, colors and props. When she is not taking pictures you may find her cozied up at home weaving and crafting, or out traveling to new places with her family.