Retail PR & Digital Marketing

Digital Marketing

Utilizing New SEO Strategies For a Women’s Casual Wear Brand to Capture a Wider Audience

  A women’s casual wear brand built by a niche designer wanted to keep its current loyal customers while expanding to new audiences. They asked ChicExecs to develop a plan to do that and provide our expert SEO advice and implementation. We built a successful step-by-step plan to migrate their website while keeping intact any […]

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Spotlighting a Colorful Novelty Bath and Body Brand With a Fun Social Media Ad Campaign

  The creators of cute, all-natural novelty bath and body products needed help finding their audience and gaining more customers by driving traffic to its website with paid social media ads. The task was to keep on message while introducing new seasonal, limited-time-only lines. We used iterative testing to find the best audience and creative

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Supporting a Beloved Baby Products Brand Boost Organic Traffic Through an SEO Audit

  A leading baby products brand contacted ChicExecs when it needed to boost organic traffic for its website. Since most sales were directly from the brand’s site, an SEO audit proved vital to determining the next steps for growth. The SEO experts at ChicExecs performed a full SEO audit, tapping into our long-standing experience in

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Helping a Small, Rural Brand With a Limited Budget Harness Its Unique Footprint Via a Strong Social Media Presence

  A small Montana-based business was starting from scratch with marketing and a limited grant budget. They contacted ChicExecs to make the biggest impact possible under these circumstances and establish a significant social media presence and overall brand awareness. We brainstormed together internally with the entire team to ensure consistent workflow. The client signed on

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Increasing Direct-to-Consumer E-Commerce Sales For a New Brand, Resulting in a Sold-Out Season

  A new subscription box company approached us with limited customer insight and demographics for their niche product. The goal was to increase direct-to-consumer e-commerce sales while establishing a solid audience. Our team worked with the client on its ad journey to its target audience from day one. To achieve consistent and increased website purchases,

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Launching a Start Up’s Digital Marketing Campaign, Promoting the Niche Brand Effectively Through Social, Ads, Photography and Retail

  With a one-of-a-kind product, ChicExecs was tasked to conduct rigorous testing and pivoting to ensure we were getting the best results across all digital platforms for a food brand. This would include introducing the company to buyers and consumers with clear, catchy messaging that encouraged both to want to learn more. Our digital marketing

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Scaling Up Business For an Online Store Through Paid Social Media and Google Ads

    A client came to ChicExecs when they were not seeing ample results from its online purchases, requesting strategy and implementation for paid social and Google ads to increase conversions. To achieve consistent and increased website purchases, we A/B tested creative/promo/format to develop an “Always On” campaign that consistently led to sales.     

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Toasting to a Successful Brand Awareness Campaign With Influencers For One of Our Favorite Wine Brands

  A leading wine brand asked the ChicExecs team to assist with brand awareness and expose them to new audiences, including introducing them to influencers who could help with getting the word out. To generate maximum exposure and brand awareness, we built a network of influencers to partner with regionally and nationally throughout the campaign.

Toasting to a Successful Brand Awareness Campaign With Influencers For One of Our Favorite Wine Brands Read More »

Delivering Styled Photography and Creative Content For an International Skincare Brand’s U.S. Campaign

  A skincare brand based in Denmark contacted ChicExecs’ digital marketing team to assist them in bringing awareness to its products in the U.S. marketplace. They requested content for their social media and styled photography for their website. Our in-house photographer earned the brand voice, aesthetic, and goals. After the discovery session, where the client

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Crafting a Creative Campaign Strategy to Gather Relevant UGC Content for a Parisian Client

  A client in Paris requested content to repost to its Instagram page to generate awareness in the U.S. market, where it lacked exposure. They turned to our digital marketing experts for assistance in crafting the right message. ChicExecs utilized our connection with a prominent influencer who planned an influencer trip to Paris with 15

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